Artistically FloreBack

Artistically Flore

From his opening in 1887 on the boulevard Saint-Germain, the Café de Flore is touched by art. It is located in one of the most famous village of Paris, it is the heart of intelligentsia, literature and arts. Around its tables are born famous Art trend direction such as Dadaism, Surrealism and Existentialism. The spirit of literature genius still lived into the café (Apollinaire, Breton, Aragon, Malraux, then Camus, Queneau…), who dedicated their novels to it. Some of literature art masterpieces were written in the Café de Flore.

Many artist generations flow aand succeed at the Café de Flore: writers, editors, painters, photographers, directors, musicians, singers, stylists, dancers… this building in the 6th district of Paris is the place where fame can swing with discreet harmony.

Open to Avant-garde trend, that became the center of contemporary and modern creativity, the Café de Flore nestle and inspire mythic artist: Picasso, Giacometti, Duras, Juliette Gréco, Vian, Doisneau, Cartier-Bresson, Sieff, Montand, Polanski, Bardot, Gainsbourg, Sagan, Saint-Laurent, Givenchy, Rochas, Noureev, Béjart… During the 50’s, this Parisian cultural symbol seduced number of Americans, such as Ernest Hemingway, Truman Capote, Jean Seberg, Gary Cooper…

More than ever, the Café de Flore support and promote artists.

Set de table de Sempé

Set de table de SempéBack

Set de table de Sempé

Les fameux sets du Café de Flore dessinés par Sempé, fidèle habitué du Flore depuis plus de 40 ans.

Photographie

PhotographieBack

Photographie

Depuis plus d’un siècle et demi, le Café de Flore, au carrefour des tendances, au gré de collaborations prestigieuses, inspire les plus illustres photographes. Brassaï, Helmut Newton, Richard Avedon, Peter Lindbergh, Paolo Roversi, Mario Testino, Annie Leibovitz ou Dominique Issermann, ont saisi l’air du temps au Café de Flore

Mode

ModeBack

Mode

Quite a few number of Haute Couture (Fashion Show) happen at the 172 boulevard Saint-Germain : Chanel, Yves Saint Laurent, Chloe, Sonia Rykiel and Paco Rabanne.

Sonia Rykiel and Louis Vuitton create their photo shooting campaign collection in the Café de Flore

For its 60th birthday, Longchamp chose the Café de Flore as the décor for its advertising campaign. Famous photographers Mert and Marcus pictured Kate Moss and Gaspard Ulliel. Those pictures had been used as a decoration for the new shop façade in New York. The picture of the Café de Flore charmed Madison Avenue: Longchamp was really insisting on the importance of the place where the pictures have been taken.

Emma Watson, who is the new ambassador of Lancôme, did a photo shooting at the Café de Flore for the advertisement campaign of the new perfume Trésor Midnight Rose

Cinéma

CinémaBack

Cinéma

Depuis la Nouvelle Vague, les réalisateurs se pressent au Café de Flore. Ils viennent eux aussi capturer la magie du lieu et son parfum intemporel. En 1944, Yves Allégret avait même fait reconstruire le décor du Flore dans les studios niçois pour les besoins de son film La boîte aux rêves.

Jean-Marc Vallée, jeune réalisateur d’avant-garde québécois, auteur du très remarqué C.R.A.Z.Y., présente un film dont il a le secret et qu’il a souhaité appeler Café de Flore. Pour son premier long-métrage, L’amour dure trois ans, l’écrivain à succès Frédéric Beigbeder, a lui aussi tourné au Flore qu’il connaît bien…